Privacy Policy
Effective date: June 1, 2026
Clean Up analyzes your photos and videos entirely on your iPhone. It never uploads them. No photos, videos, or personal data are sent to any server — there are no developer servers, no accounts, no analytics, no trackers, and no ads.
On this page
1. Data we collect
None. Clean Up does not collect personal data. The app contains no analytics SDKs, no telemetry, no crash reporters, no advertising identifiers, and no third-party tracking of any kind. There is no account system — you are not asked to sign up, sign in, or provide an email address.
The developer operates no servers and keeps no database of user records. No photos or videos are ever received by or stored on any server. There is nothing for us to lose, sell, or share, because there is nothing to begin with.
2. How analysis works
Clean Up scans your library to find exact duplicates, similar bursts, screenshots, blurry and low-quality photos, and large videos. All of this analysis runs entirely on your iPhone using Apple's Photos (PhotoKit) and Vision frameworks. Image comparison, quality scoring, and grouping are computed locally on your device's processor and neural engine.
No image or video bytes are uploaded to any server, including the developer's. Clean Up does not require an internet connection to scan, group, or clean. Insights and Memories (On This Day, Life Chapters, Forgotten Photos) are also generated on-device from your own library.
3. Deletions
Clean Up never deletes anything silently. When you choose to remove items, the deletion is carried out through the system Photos delete confirmation presented by iOS — the same confirmation you see in Apple's Photos app. You always confirm before anything is removed.
Deleted items are not erased instantly. They are moved to your Recently Deleted album, where iOS keeps them for about 30 days so you can recover them. To reclaim the storage immediately, empty Recently Deleted in Apple's Photos app.
4. No data leaves your device
No photos, videos, or personal data are sent to any server. No server receives, processes, or stores anything from Clean Up. There are no developer-run servers or databases involved in using the app.
Everything — scanning, grouping, keeper suggestions, Insights, Memories, and the deletion you confirm — happens locally on your iPhone. If you use iCloud Photos, your library may sync through your own private Apple iCloud account, where Apple is the processor and you are in control; Clean Up itself transmits nothing.
5. Permissions
Clean Up requests one permission, and only what it needs to do its job. You can grant full or limited access and change or revoke it any time in iOS Settings → Clean Up.
Required to analyze your photos and videos on-device so Clean Up can find duplicates, similar shots, screenshots, blurry photos, and large videos.
Required to delete the items you choose. Deletions go through the system Photos confirmation and move items to Recently Deleted.
Clean Up does not request: Camera, Microphone, Location, Contacts, Tracking (IDFA), Bluetooth, or Health.
6. Third-party services
Clean Up does not integrate with any third-party analytics, advertising, or data-broker services. The only "third parties" involved are Apple platform frameworks used as ordinary on-device iOS primitives:
These run locally on your device and are governed by Apple's privacy policy and your Apple Account terms, not by the developer of Clean Up.
7. In-app purchases
If Clean Up offers any optional purchase, it is processed entirely through Apple's StoreKit. The developer never sees your billing information, payment method, or Apple Account email. No purchase involves collecting your photos, videos, or personal data, and nothing is uploaded to any server.
8. Children's privacy
Clean Up is a general-purpose utility and is not directed at children. The developer does not knowingly collect personal information from anyone, of any age, because the app collects no personal information at all (see Section 1). This is consistent with the U.S. Children's Online Privacy Protection Act (COPPA).
9. Your rights (GDPR & CCPA)
Because Clean Up collects no personal data and no server ever receives any of your photos, videos, or personal information, the developer does not act as a data controller or data processor for users in the EU/EEA, the United Kingdom, or California.
Your rights under the GDPR (access, rectification, erasure, portability, restriction, objection) and the CCPA / CPRA (know, delete, correct, opt out, non-discrimination) apply to data on your own device:
- Access & portability: Your photos and videos already live in your own Photos library; use Apple's Photos app to view, share, or export them.
- Erasure: Delete items from Photos, or remove the Clean Up app from your device (see Section 10).
- Sale or sharing: The developer does not sell or share personal information with anyone, because none is ever collected.
10. Data retention
The developer retains none of your data because the developer never receives any of your data. All your data stays on your device:
- Your photos and videos remain in your Photos library, owned by you. Clean Up keeps no copies.
- Items you delete move to Recently Deleted for about 30 days, then iOS removes them permanently.
- App settings are stored in a local on-device store that is deleted when you delete the app.
- To remove the app: iOS Settings → General → iPhone Storage → Clean Up → Delete App, or long-press the app icon on the Home Screen and choose Delete.
11. Changes to this policy
If this policy changes, the updated version will be posted here with a new effective date. Material changes will be reflected before they take effect. Continued use of Clean Up after an update means you accept the revised policy. The core promise will not change: your photos and videos are never uploaded to any server.
12. Contact
Questions about this policy or how Clean Up handles data? Email [email protected] or visit the Clean Up support page.